A Fractional Sales & Marketing Powerhouse
Building marketing automation and pipeline generation processes that scale with your company forever
Content Nurture + Lead Gen + Sales Enablement
Read the impact we’ve had on our 75 clients since 2018!
Meet our team
What we do
Enabling sales teams to work the right leads, at the right time, with the right message… ultimately building bigger pipelines with better conversion rates.
Whether you need to build, tweak, or overhaul your top of the funnel process, AK tackles this configuration phase immediately. By providing clear visibility into what campaigns are working, whether the message is resonating with your audience, and the health of the overall lead gen program, the build phase is the most collaborative part of our partnership.
After landing on strategy and dialing in the unique nuances of your company, we launch campaigns right away— typically within the first three weeks. Everything we implement is measurable—if it doesn’t work right out of the gate, don’t worry, the configuration is very agile. We can (and will) pivot and pivot and pivot until we see the results we’re looking for. Believe us, it works.
Now that we’ve nailed down the right messaging, the right cadence, and the right targets, it’s time to automate our master plan for continuous success. This is our favorite part—it’s time to dial-up! With controlling levers put into place, we add fuel to the fire and let our finely-tuned strategy work on auto-pilot.
At this point, we explore continuous improvement opportunities such as pipeline nurture campaigns, Customer Marketing, or Upsell and Renewal Pipelines. At the end of our initial engagement, we can either extend our partnership or train your team to keep the program alive long after AK Ops.
Super Sharp Chicks
Our clients rock
Amy and team have been a phenomenal addition to our marketing efforts, becoming an integral piece of our go to market team. Lead by the amazing Sara Bray, AK has driven significant top of funnel growth through multiple channels. The amount of time and dedication to our account is second to none, allowing us to hone in on what is working, making macro and micro adjustments to achieve a broad spectrum of specific KPIs. Thank you!
AK Ops has been amazing! They quickly enhanced our HubSpot and created a top of funnel lead machine. Amy and Shelby put together marketing and sales sequences that immediately generated hundreds of MQLs and several meetings. I’m very impressed with the team and am not hesitating to continue working with AK Ops.
VP of Marketing, Security Advisor
The AK team has brought the knowledge where we have gaps. They quickly came into our CRM and company to make immediate improvements to our sales operations. We are about 4 weeks into our partnership with Amy and Krista and already noticing a major impact to our top of the funnel! Specifically, Krista has been amazing. She is attentive to my questions and concerns. I am started to end all of my communications to Krista with, “I so appreciate you”, because I truly, truly do. She has added a great deal of value to our sales team and how we operate. This allows me the time to focus on other revenue generating activities.
VP of Sales, Instant Teams
AK Operations has been instrumental in our success. Their ability to run campaigns, configure out marketing automation workflows and keep everything on track has been nothing short of amazing. Sara has been awesome. She is responsible, easy to work with and knowledgeable. She is part of our team and is focused on our success.
CEO, Sparrow Connected
We just finished our quarterly performance review and wanted to share the great progress generated by the work of Mallory and the AK team! Our new meetings have increased by 62.5% and the number of new proposals is up by 81.25% (the total $ in new proposals is up 86.75%)!! This is proof of the value of the diligent work, creative thinking and strategic guidance from Mal and the team. In 2 words…Game Changing!
“What more can I say about Amy? The results speak for themselves. In a matter of a few weeks she’d completely overhauled our entire approach to demand generation and our sales process, transforming a stale database into an asset that has led to a 3x increase in pipeline chock full of REAL customer opportunities. The future is bright with Amy on our team.”